Caregiving in the US 2025 Toolkit
Report Highlights & Key Messages
Promotional Materials
FAQs
State Data Profiles
Caregiving in the US 2025: Report Highlights & Key Messages
Caregiving in the US (CGUS), a joint project of the National Alliance for Caregiving and AARP, is a comprehensive study of the American family caregiver. First conducted in 1997, CGUS is widely regarded as one of the most authoritative data resources on family caregivers. The report explores the challenges and opportunities associated with caregiving across and different populations across the lifespan. It helps us understand such areas as the impact of caregiving on caregivers’ health, the financial implications of caregiving, and the gaps in support and services for family caregivers and their care partner. The report is a pulse check on the economic and healthcare realities of America’s growing community of family caregivers.
Caregiving in the US 2025: Promotional Materials
Download the Caregiving in the US 2025: Promotional Materials PDF to access ready-to-use social media and newsletter content designed to amplify key findings from the landmark caregiving report. Whether you’re a policymaker, advocate, healthcare professional, or nonprofit leader, this guide equips you with sample copy, relevant hashtags, and messaging tailored for LinkedIn and beyond — making it easier to raise awareness, engage audiences, and support family caregivers across the country.
Social Media Images – LinkedIn, Facebook & Instagram
Download this collection of professionally designed visuals tailored for LinkedIn, Facebook, and Instagram. These graphics align with the messaging from the Caregiving in the US 2025 campaign and are optimized for visual engagement across platforms. Use them to highlight key caregiving statistics, support advocacy efforts, and raise awareness among professionals, organizations, and caregiving communities.
Social Media Images – Twitter/X
This set of images is crafted specifically for use on Twitter/X, designed to pair seamlessly with short-form messaging and hashtags from the Caregiving in the US 2025 promotional toolkit. These visuals are concise, impactful, and ideal for driving engagement, sharing data highlights, and supporting real-time advocacy on social media.
FAQs
What is Caregiving in the US?
Caregiving in the US (CGUS) is a comprehensive study of the American family caregiver and widely regarded as one of the most authoritative data resources on family caregivers. The report explores the challenges and opportunities associated with caregiving across different populations and across the lifespan. It helps us understand such areas as the impact of caregiving on caregivers’ health, the financial implications of caregiving, and the gaps in supports and services for family caregivers and their care partner. The report is a pulse check on the economic and healthcare realities of America’s growing community of family caregivers.
Caregiving in the US was first conducted in 1997 by the National Alliance for Caregiving and AARP, and it has been repeated in 2004, 2009, 2015, and 2020, with each edition providing updated information on caregiver demographics and other factors affecting caregiving. The 2025 update is the most comprehensive study of this critical area of American life to date.
What information does the CGUS report include?
CGUS includes key findings like the number of caregivers in the US, the types of care they provide, the financial and emotional issues they face, and the impact of caregiving on their health and well-being. It also includes specific data points on the age and demographics of caregivers, care recipients, hours spent on caregiving, and challenges faced in accessing support. CGUS also provides information by different types of caregivers, for example those in rural areas vs. urban areas, results by different ages and by sex and race/ethnicity.
Why is CGUS important? What does this report and study data contribute to the field?
CGUS is one of the most rigorous studies of family caregiving in the US In addition to providing asound estimate of the number of family caregivers in the US, this survey provides information on the experience of caregiving along with information about family caregivers themselves. Information can inform healthcare providers, policymakers, researchers, and families providing care for loved ones.
Because CGUS data were collected in 2015 and 2020, CGUS 2025 data are particularly valuable for understanding trends over time in who is caregiving and what the caregiving experience looks like.
State Date Profiles & Caring Across States
Download the Caregiving in the US 2025: Caring Across States FAQ, messages, and social media copy and graphics designed to share key findings from the state data profiles. We encourage you to engage and share with your networks to amplify these new data and findings.
Social Media Images – State Data Profiles
Download this collection of professionally designed visuals tailored for LinkedIn, Facebook, and Instagram. These graphics align with the messaging from the State Data Profiles and are optimized for visual engagement across platforms. Use them to highlight key caregiving statistics, support advocacy efforts, and raise awareness among professionals, organizations, and caregiving communities.
